contributing to book distribution

Srila Prabhupada stressed the point of book distribution so many times to his disciples. He wanted the literature of Krishna to be spread more. As a result, many devotees in ISKCON distribute books. Some devotees are forceful, some mild but book distribution is an inherent culture of ISKCON.

Many outside people find this disconcerting thinking ISKCON is proselytizing. While books represent knowledge, people in general can think it is converting to hinduism. Regardless of such accusations, Prabhupada wanted his books to be distributed and such distribution pleases him very much.

Having said that, many devotees (including myself) are shy or reticent to approach a random stranger and in like 30 secs sell a book. It is not that easy. So are these devotees displeasing Srila Prabhupada? Srila Prabhupada once said that if you cannot distribute, please help someone else who can. In other words, Prabhupada wanted us to cultivate the mood of distribution either directly or by helping someone else distribute.

So devotees who cannot directly do street sankirtan for various reasons can certainly contribute indirectly through money or other types of services. For the spiritual master, both devotees are seen equally. As devotees, we should not feel short that I cannot distribute, but still by helping other devotees' distribute, still, we are distributing and following the instructions of the spiritual master and seeking his mercy!

Hare Krishna